Samsol has received SuperBrands award, for its distinct performance in the national market. SuperBrands is a global acknowledgment to a country’s outstanding brands, awarded by an independent organization working worldwide. The award bears an international recognition purely on merit of excellence. Samsol being established in 1962 has been a popular brand in the country over the past 50 years. The award marks Samsol’s standing amongst top brands in the international market.
The studies conducted cover wide areas regarding the brand attributes such as familiarity, value for money, brand reputation, popularity, availability, affordability, impact of advertisements and promotional campaigns, quality satisfaction level, corporate structure, mandatory certifications, customer support, and the management quality. The confidence in Samsol quality and regular use by its loyal customers brought this great reward, bringing an outstanding recognition to the brand in the country.
Trade circles have widely hailed the decision of the Awards Committee, and declared it a positive action towards development of commercial activities in the country.
